Packages

Real social media. Without the agency price tag.

We build and run the content side of your marketing — strategy, shoots, posts, replies, reports — so it stops being a thing on your to-do list. Plans start at $495/month. Month-to-month. Cancel anytime.

Three packages. One studio. A starting point that can grow with the business.

Based in St. John's. Working with hospitality and small businesses across Atlantic Canada.

Who we work with

Small businesses with big stories — and no time to tell them.

Our roots are in hospitality, but the work translates. If you sell something people can taste, see, walk into, wear, drive, or sit in, we can show it well. We're built for the operator who knows their content needs to be better but doesn't have a marketing team — and shouldn't need one.

Restaurants, cafés, bars, breweries, distilleries

Hotels, inns, short-term rentals, tourism operators

Retail and lifestyle brands with a physical presence

Trades, real estate, and professional services with a story to tell

Atlantic Canadian businesses ready to look the part of a bigger company

Not a fit yet: national brands with in-house creative teams, or businesses looking for a one-off post and out. Our packages are monthly — built for compounding growth, not one-shot campaigns.

What's in every package

Three disciplines. One studio. No handoffs.

Most agencies hand you off — strategy goes to one person, shooting to another, posting to a third, and the seams show. We do all three under one roof, which is why our content actually feels like one brand.

01

Social Media Management

The day-to-day brain and hands of your social presence.

We run your channels with intention. That means a posting calendar built around real business goals, captions written in your voice, scheduling and publishing on the right cadence, and replies handled — not ignored. Every month closes with a snapshot of what worked and what we're trying next.

You get

  • Monthly content calendar, planned ahead and approved by you
  • Captions, hashtags, and scheduling on your chosen platform(s)
  • Community management — DMs, comments, mentions, tagged content
  • Performance snapshot, in plain English
  • A real human who knows your business on the other end of an email

02

Content Creation

The shoots, edits, and reels that make the calendar real.

Strategy without content is a spreadsheet. Most of our packages include on-site production where we capture the photos and video your channels run on — food, interiors, product, people, behind-the-scenes, the things that actually make people stop scrolling. Edited, captioned, and ready to post.

You get

  • On-site shoots, frequency depends on package
  • Photography styled for social and web — food, product, interiors, lifestyle
  • Short-form video: reels, TikToks, walkthroughs, founder clips
  • Edited and ready within one week of every shoot
  • Full ownership of every file we produce — yours forever

03

Brand Identity & Strategy

The voice, look, and story that ties everything together.

A logo isn't a brand. Brand is what people feel when they see you anywhere — your sign, your menu, your Instagram, the email confirming their booking. Our Brand Identity Kit is a one-time project that gives you the strategic backbone — voice, visual rules, key messages, content pillars — so every post, page, and printed piece feels deliberately you.

You get

  • Brand voice guide with do's, don'ts, and example copy
  • Visual system: colour, typography, imagery direction
  • Messaging pillars and audience profiles
  • Social-first style guide your team, or your next agency, can follow

Packages

Pick a starting point. Grow from there.

All prices in CAD, exclude HST. Month-to-month — no contracts, no minimums. Give the work a real 90-day window before judging the results.

Starter

Show up consistently. Look intentional doing it.

$495/ month

Best for: Owner-operators tired of the "I'll post when I have time" cycle. You have a phone full of decent footage you never get around to using. We'll turn it into a real presence on one channel.

  • 1 platform managed: Instagram or Facebook or TikTok
  • 10 posts per month, mix of feed posts, stories, and reels
  • Monthly content calendar, approved before publishing
  • Captions, hashtags, scheduling, light community management
  • Quarterly performance snapshot
  • We work from content you already have

No on-site shoot in this tier. Add a half-day shoot anytime for $295, or move into Growth.

Growth

Most popular

A real content engine. Built to compound.

$895/ month

Best for: Businesses ready to take social seriously across more than one channel — with real on-site content fueling it.

  • 2 platforms managed, any combination
  • 16 posts per month, including at least 4 short-form videos / reels
  • 1 half-day on-site shoot per month
  • Monthly content calendar, approved before publishing
  • Full community management — DMs, comments, mentions
  • Monthly performance report with plain-English commentary
  • Lightweight brand voice doc

Premium

Outsource your marketing department.

$1,495/ month

Best for: Established businesses that want a content presence that looks like a national brand's, without hiring one in-house.

  • 3 platforms managed, any combination
  • 24 posts per month, including 6+ short-form videos / reels
  • 1 full-day on-site shoot per month
  • Monthly strategy session and quarterly business review
  • Full community management, including reputation monitoring
  • Monthly performance report with recommendations, not just numbers
  • Brand voice and visual style guide included
  • Priority response — same-business-day on email

One-time project

Brand Identity Kit

$1,800

fixed-fee on signoff

Get the foundation right before you scale anything. Often paired with a monthly package — we'll waive the first month of any retainer when you bundle.

Discovery workshop, 90 minutes
Brand voice guide
Visual identity system
Messaging pillars and elevator copy
30-day social rollout plan
Editable deliverables, yours to keep

Timeline: 3 weeks from kickoff to delivery.

Add-ons

Need a little more? Bolt it on.

Add-ons can be layered onto any package or booked as one-time projects. Pricing is straightforward, scoped on signoff, no surprises.

Add-onWhat it isPrice
Extra content shootHalf-day or full-day on-site shoot beyond your package$295 / half day · $550 / full day
Reels package4 additional short-form videos in a calendar month$250 / month
Email marketingMonthly newsletter — strategy, copy, design, send$395 / month
Paid ads managementMeta and Google ads — strategy, creative, optimization$495 / month + 10% of spend over $2K/mo
Logo refreshTargeted update to your existing mark and wordmark$595
Annual content auditFull review of last 12 months + 90-day forward plan$695
Photography day for printHigher-res shoot for menus, brochures, signage$695 / day
Website refreshSingle-page or up to 5-page refresh on your existing site$1,200 — $3,500
New website buildCustom site, designed and built by usFrom $4,500

Process

Onboarding is two weeks. Then we run.

The shortest path from "we should do this" to a calendar full of content you actually like. No 12-week discovery. No 40-page strategy doc nobody reads.

Week 0

Discovery Call

30 min, free

We talk about your business, your goals, and what's been getting in the way. By the end of the call you'll know which package fits and what month one will produce. No pressure to decide on the call.

Week 1

Kickoff

assets, audit, alignment

Agreement signed, first month paid, kickoff workshop booked. We pull your existing brand assets, audit your current channels, and align on voice, audience, and the first month's content themes.

Week 2

First Posts Live

calendar in motion

Whether you're on Starter or Growth/Premium, the first content goes live on your channels by week two.

Month 2 onwards

Compound

sharper every month

Each month gets a little sharper. We learn what your audience actually responds to, double down on it, and trim what isn't working.

Why us

The studio you'd hire if you could only hire one.

Three reasons clients pick us — and stay.

1. We do the whole thing.

Strategy, shoots, posts, reporting — under one roof, by the same small team that knows your business. If it has to do with your content presence, it's our job.

2. We're operators, not theorists.

We've worked inside hospitality businesses. The strategy is grounded in real operating constraints, not borrowed from a deck.

3. We're priced for actual small businesses.

You shouldn't need to be a national chain to afford competent content. Our packages start at $495/month — sized for Atlantic Canadian businesses doing real revenue but not yet at the scale where in-house marketing makes sense.

Questions

The things people usually ask.

Is there a contract or minimum commitment?

No. Month-to-month, cancel anytime with 30 days' notice. We ask you to give it a real 90-day window so the work can actually compound, but you're not locked in.

What if I want to pause for a season?

Easy. Many of our hospitality clients dial down in shoulder seasons. Pause anytime, restart whenever — we keep your assets and strategy on file.

Do I own the content?

Yes. Every photo, every video, every caption — yours, in full, forever, in editable format.

Can I upgrade or downgrade between packages?

Yes, anytime, no penalty. Most clients move up within 90 days.

The Starter package doesn't include shoots. Is that going to be enough?

For a lot of small operators, yes — you probably have hundreds of phone photos and clips already that we can turn into great content. If you need fresh material, you can add a half-day shoot for $295 in any month, or upgrade to Growth.

What platforms do you cover?

Instagram, Facebook, TikTok, LinkedIn, Pinterest, Google Business Profile, YouTube Shorts. If you need something we don't list, ask.

Do you do paid ads?

We do — as an add-on, not in the base packages. We're firm on this: a healthy organic foundation makes paid ads meaningfully cheaper.

What if I already have a logo and brand?

Great — we'll work within it. The Brand Identity Kit is optional, not required. A lot of our clients have decent brands that just need clearer voice and visual rules for social.

Where are you based and where do you work?

St. John's, Newfoundland. We work in person across the province and remote across Atlantic Canada. Travel beyond that quoted case-by-case.

How fast can we start?

Two weeks from signed agreement to your first content going live. Faster if your timing is tight — ask.

Next step

Stop posting in the cracks of your week.

A 30-minute call is the fastest way to know if this is the right fit. No deck, no pitch — we'll ask about your business, you'll ask about ours, and we'll both leave knowing whether to keep going.

Based in St. John's. Working with hospitality and small businesses across Atlantic Canada. Plans from $495/month, month-to-month.